Agentforce Marketing

Salesforce agentic platform for adaptive cross-channel marketing

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Agentforce Marketing, formerly Salesforce Marketing Cloud, connects customer data, campaign orchestration, personalization, analytics, and AI agents for B2B and B2C marketing. Agents can turn a natural-language objective into campaign briefs, audiences, journeys, and multichannel content, then analyze performance and adapt experiences across email, SMS, WhatsApp, advertising, commerce, sales, and service.