Cresta is a contact center intelligence platform that helps businesses improve their customer service. It uses AI to analyze customer interactions and provide real-time insights and recommendations to agents and managers. Cresta also offers a variety of tools to help businesses automate tasks, improve training, and track performance.

Cresta is used by a variety of companies, including Google, Microsoft, and Salesforce, to improve their customer service. It is particularly useful for companies that handle a high volume of customer interactions, such as call centers and e-commerce businesses.